Mendoza
Simon

This project is comprised of several ads in order to make an ad campaign for the famous Irish Cream Liquor, the campaign is defined by the initial manifesto ad showcasing the iconic creamy color present in the Bailey's drink. The initial idea came from researching the history of the beloved Cream drink, and upon researching I found that the journey the creators took, was not indeed an easy one. The founders fought tooth and nail to create the Liquor we know today.

​

The creators made mistake after mistake, but that did not deter their hopes to create the drink. Thus the manifesto and idea blossoms and takes into account the failures they endured to create a world-wide known cream liquor, that paired alongside the iconic shape of the Bailey's bottle, make a strong visual and meaningful copy.